Suppose Time Warner could sell Showtime for $9, and the History channel for $8, while making Showtime-History bundle available for $13. Should it use...

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Suppose Time Warner could sell Showtime for $9, and the History channel for $8, while making Showtime-History bundle available for $13. Should it use mixed bundling. i.e., sells products both separately and as a bundle?

Question

Suppose Time Warner could sell Showtime for $9, and the History channel for $8, while making Showtime-History bundle available for $13. Should it use...

  • Written in: 17-Oct-2019
  • Paper ID: 5973973
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About this Question

STATUS

Approved

DATE ANSWERED

Oct 17, 2019

EXPERT

N/A

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