You are a business analyst at E Corp, an e-commerce company headquartered in the United States with offices and operations in both the U. and Canada....

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You are a business analyst at E Corp, an e-commerce company headquartered in the United States with offices and operations in both the U.S. and Canada. To meet strategic growth objectives the company wishes to expand globally beyond North America. The CEO, John Anderson, has tasked your boss, Chief Technology Officer Bill Schmitt, with overseeing the research into which country the firm should expand into next. He has assigned you to lead the project and be responsible for reporting the analysis and findings to the company executives and board. As part of last year's annual strategic analysis, you've explored this topic before. Therefore, you can add the most current years' data (2016) to your previous work and conduct an analysis on which country is the best candidate for expansion. Any country to consider expanding into must meet the following criteria:·       Number of current internet users must be greater than 10 million·       Penetration (Internet Users as a percent of Population) for the current year must be greater than 50%·       The selected country should be ranked within the top 10 tech ready countries·       You cannot choose a country where you already do businessAfter conducting your research and analysis, you will prepare several reports for your company to summarize your findings. 

Question

You are a business analyst at E Corp, an e-commerce company headquartered in the United States with offices and operations in both the U. and Canada....

  • Written in: 17-Oct-2019
  • Paper ID: 378907
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DATE ANSWERED

Oct 17, 2019

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